
Great startups intentionally focus on their branding and marketing activities!
Learn from other entrepreneurs.
Startup Round Table
Learn from fellow entreps! Discussions starting soon.
Too many companies have managers that struggle.
Most Leadership Training Fails. We Help Managers Apply What They Learn Daily | Micro-Learning for immediate use at work.

Great startups intentionally focus on their branding and marketing activities!
Learn from other entrepreneurs.
Startup Round Table
Learn from fellow entreps! Discussions starting soon.

Be clear on why you are providing your service or creating your products.
Learn from other entrepreneurs.
Startup Round Table
Learn from fellow entreps! Discussions starting soon.

Make no mistake, your slogan is not your branding.
Learn from other entrepreneurs.
Startup Round Table
Learn from fellow entreps! Discussions starting soon.

Make sure that your customers are shouting great things about your brand
Learn from other entrepreneurs. Startup Round Table #entrepreneur #entrepsrus #roundtable
Learn from fellow entreps! Discussions starting soon.

What story does your your brand tell?
Learn from other entrepreneurs. Startup Round Table #entrepreneur #entrepsrus #roundtable
Learn from fellow entreps! Discussions starting soon.

Make it easy for your customers to understand the purpose of your brand.
Learn from other entrepreneurs. Startup Round Table #entrepreneur #entrepsrus #roundtable
Learn from fellow entreps! Discussions starting soon.

Make no mistake, your logo is not your branding.
Learn from other entrepreneurs. Startup Round Table #entrepreneur #entrepsrus #roundtable
Learn from fellow entreps! Discussions starting soon.

Starting and operating a startup can be daunting.
Learn from other entrepreneurs. Startup Round Table #entrepreneur #entrepsrus #roundtable
Learn from fellow entreps! Discussions starting soon.

Almost every day, I am reminded of how God has blessed me by placing me in PIMS. Cathy, the Executive Chair and owner, is such a great leader and person. She gives people the opportunity to grow. For her, having a family culture in the company is something that is taken very seriously. Family culture is at the core of everything we do.
Cathy reaches out personally and encourages her team members that are sick. She encourages them through scriptures that she shares. She makes it a point to check on them every day.
She would even go so far as to give struggling employees a second, third, fourth chance. In addition, she welcomes back former employees that have left her nest. In the last few months, I have witnessed great employees that left years ago come back to the company.
Cathy encourages leaders with Bible scriptures in group chats regularly. However, openly sharing scripture is not very common, especially coming from the highest executive in a company. Because of this example, other leaders openly share scripture in group gatherings and group chats. It is the norm rather than the exception.
The leadership team also lives this family culture. They are true servant leaders. There is not a single trace of arrogance in them. Everyone is treated fairly. Respect for each other is also the norm. The resulting performance in delivering the KPIs set by our clients is next to phenomenal. Commitments are executed on or before time. Productivity is very high.
People from different departments rally together to help solve an issue. Everyone is given equal opportunity to attend training. Development and succession planning is taken very seriously as well. The leadership team fully supports the execution of world-class frameworks, such as the 9box grid and balanced scorecards. It’s so supported that we rolled out the 9box grid in less than eight weeks for nearly 800 employees.
At the center of the culture-building is where I am seated. The function is aptly called the Corporate Management Office or CMO. I am genuinely grateful for the opportunity to help bring culture building, people development, preparing future leaders, automating processes, developing existing and new businesses to the next level.
Leading the shared services and business development is such a blessing. I am surrounded by a great team whose heart is to bring the group of companies to the next level.
This Tagalog term I recently heard resonated with me from a good friend of mine when I shared my experience with her – ‘Sana lahat.’ In English, this loosely translates to ‘I hope all companies are like yours.’
Let’s count our blessings instead of our challenges. Then, make a positive difference in our company.

Several companies claim that their employees are their most significant assets. In addition, many companies claim that they have a family culture. However, what does a company centered on family culture look like?
Let me share with you how it looks like.
I can keep going on, but I hope that you get the point. Family culture helped catapult this company from a 30 employee workforce to a 1,400 strong organization.
Yes, actual companies out there walk the talk when it comes to having a family culture.
I want to honor these companies for genuinely recognizing the value of their people. So here, let us celebrate a particular company I used as an example. They have a strong family culture and core values of Respect, Integrity, Service, and Excellence. So may you continue to R.I.S.E. in the coming years. God bless you!