Why Strategy Fails Without Execution: The Missing Link in Most Consulting Engagements

By Jordan Imutan
Founder | STRIDES™ Consulting Program


A Beautiful Strategy Isn’t Enough

It’s a familiar scene in many boardrooms: executives gather around a glossy deck of strategies, nodding at vision statements, target markets, and grand plans. But months later, little has changed. Projects stall. Priorities shift. The strategy ends up gathering dust in someone’s email folder.

If this sounds familiar, you’re not alone.

Many organizations in the Philippines and across Southeast Asia invest heavily in strategic planning—yet struggle to bring those strategies to life.


The Real Problem Isn’t the Strategy. It’s the Execution.

According to a Harvard Business Review study, 67% of well-formulated strategies fail due to poor execution. Another global survey by PwC revealed that only 2.5% of companies successfully complete 100% of their strategic initiatives.

In the Philippines, where companies are increasingly investing in digital transformation, customer experience, and leadership development, the pattern is the same:

Great plans. Weak follow-through. Limited results.

Here are some challenges most companies face:


Common Challenges That Break the Strategy-Execution Chain

1. Too Many Priorities. No Focus.

Most teams try to do everything at once. Without clear priorities, everyone is busy—but not aligned.

2. No Accountability.

Strategies often lack named owners. As a result, tasks fall through the cracks or land on overloaded managers’ desks.

3. Lack of Skills to Execute.

Even with clear plans, teams often lack the leadership, problem-solving, or communication skills to drive results.

4. Inconsistent Follow-Through.

Companies launch plans without setting up systems for tracking, evaluating, and adjusting based on feedback.

5. Consultants That Vanish After the Plan.

Many consulting firms stop after delivering the strategy, leaving clients to implement complex initiatives on their own.


So, How Do You Fix It?

The answer is simple but powerful:

Strategy must be tied to execution. Execution must be tied to people. And people must be supported continuously.

That’s exactly what the STRIDES™ Framework was built for.


Introducing STRIDES™: From Strategy to Sustained Success

STRIDES™ is a signature consulting program that helps businesses go beyond planning. We walk with our clients from strategy to execution, building systems, developing people, and embedding rhythms to keep progress on track.

The framework breaks down transformation into 7 key phases, each one with clear deliverables, workshops, and tools designed to create movement—not just meetings.

Let’s walk through the STRIDES™ Framework and learn how to turn strategy into results.


🔍 1. Scan the Landscape

The Challenge:
You can’t build a plan without understanding where you are.

What We Do:
We begin with deep listening. We gather insights through stakeholder interviews, strategic audits, and internal assessments.

Toolkits Used:

  • Strategy Audit Report
  • SWOT/GAP Analysis
  • Opportunity Map

Goal:
Get everyone on the same page. Reveal strengths, weaknesses, and opportunities.


🎯 2. Target the Priorities

The Challenge:
Most teams have too many priorities—and end up achieving none.

What We Do:
We help your leaders select 3–5 strategic priorities. Then we convert them into Objectives and Key Results (OKRs) so they’re measurable and trackable.

Toolkits Used:

  • OKR Alignment Sheets
  • Strategic Priorities Matrix

Goal:
Focus the team. Clarify what matters most.


🛠️ 3. Refine the Systems

The Challenge:
You can’t execute strategy with broken or outdated systems.

What We Do:
We analyze core processes, decision-making flows, and communication breakdowns. Then we work with teams to redesign them for speed, clarity, and accountability.

Toolkits Used:

  • Process Maps
  • Simplification Playbook
  • Quick Wins Deck

Goal:
Remove bottlenecks. Build systems that support execution.


🚀 4. Implement with Impact

The Challenge:
Many strategies stall because execution plans are vague or disconnected from daily work.

What We Do:
We create 90-Day Action Plans with clear deliverables, weekly rhythms, and progress reviews. We also coach managers on how to keep execution alive in team meetings.

Toolkits Used:

  • 90-Day Playbooks
  • Governance Templates
  • Weekly Rhythm Guides

Goal:
Create movement. Deliver early wins. Build team momentum.


📚 5. Develop the People

The Challenge:
Even the best plan will fail without people who can lead, think, and communicate effectively.

What We Do:
We offer customized leadership training, coaching, and capability workshops—all designed to support your actual strategic goals.

Toolkits Used:

  • Skills Development Tracker
  • Leadership Growth Plans
  • Coaching Playbooks

Goal:
Build internal capability. Turn managers into multipliers.


📊 6. Evaluate and Elevate

The Challenge:
Progress often fades when there’s no way to track or adjust it.

What We Do:
We help you run Monthly and Quarterly Reviews tied to your OKRs. We show you how to adjust strategies based on feedback—not guesswork.

Toolkits Used:

  • Results Review Deck
  • KPI Dashboard
  • Lessons Learned Summary

Goal:
Track progress. Learn and improve as you go.


🧰 7. Sustain the Momentum

The Challenge:
Many wins disappear after consultants leave.

What We Do:
We design systems to transfer knowledge, coach internal champions, and set up scorecards and rituals that keep execution alive.

Toolkits Used:

  • Internal Champion Toolkit
  • Continuity Plan
  • Execution Handbook

Goal:
Make success last—even after we’re gone.


How STRIDES™ Works as a Signature Consulting Engagement

This isn’t a one-off workshop or a strategy deck. STRIDES™ is a 6–12 month partnership designed to scale with your needs.

We offer five tiers, from basic advisory to full fractional executive support. So whether you need monthly guidance or a hands-on partner embedded in your team, there’s a version of STRIDES™ built for your growth.


📈 Results You Can Expect from STRIDES™

✔ Clear and aligned business priorities
✔ Simplified systems and better coordination
✔ Empowered managers with execution skills
✔ Visible momentum within the first 90 days
✔ Lasting practices that outlive our engagement


Case Snapshot: From Messy Strategy to Clear Execution

A mid-sized retail chain in the Philippines had an ambitious 5-year strategy, but after 18 months, they had barely started. There was no clear owner per initiative, no meeting cadence, and confusion about priorities.

After working with STRIDES™:

  • They trimmed 11 vague goals into 4 focused priorities
  • Built 90-day execution plans with weekly check-ins
  • Trained all department heads in accountability and strategic communication
  • Hit 3 out of 4 priorities within 7 months

The CEO said:

“This is the first time we’ve seen real traction behind our strategy. It’s not just PowerPoint—it’s movement.”


How to Bring STRIDES™ into Your Organization

If your team is busy but not moving forward…
If your strategies never seem to stick…
If your people are unclear, tired, or stuck…

It’s time to walk the STRIDES™.


Let’s start with a conversation.

📩 Email Carl at carl@axelgabmc.com
📞 Call or message: 0966.507-9136

Are you ready to stop planning and start winning?


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